Hassan Magulumali
Tanzania is set to honor outstanding contributors to conservation and tourism at the Serengeti Awards, scheduled for December 19, 2025, in Arusha.
The announcement was made by Dr. Hassan Abbasi, the Permanent Secretary of the Ministry of Natural Resources and Tourism, during the World Tourism Day celebrations on September 27, 2025, at the Ngorongoro Crater.
According to Dr. Abbasi, the awards aim to recognize, celebrate, and highlight the achievements of individuals, organizations, and institutions that have contributed significantly to Tanzania’s tourism and conservation sectors. “These awards are a platform to acknowledge those driving innovation, excellence, and sustainable practices in our industry,” he said.
A total of 56 awards will be presented across seven categories. They include recognition of tourism operators who demonstrate high standards in service and innovation, tour guides excelling in safari, mountaineering, and cultural experiences, and institutions or individuals leading efforts in natural resource conservation. Awards will also honor outstanding hotels, restaurants, and organizations that showcase the country’s attractions at national and international events. Additionally, public voting will help identify individuals who are widely recognized for their contributions to conservation and tourism.
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Dr. Abbasi encouraged all eligible stakeholders to participate, noting that the nomination period opens on October 10, 2025, and closes on October 31, 2025. Applications can be submitted through the official awards website: https://serengetiawards.maliasili.go.tz.
The Serengeti Awards were first launched on December 20, 2024, in Arusha, where several stakeholders were also honored with special awards for their exceptional efforts in promoting sustainable tourism and protecting Tanzania’s natural heritage. This annual recognition has grown to become one of the most prestigious accolades in the country’s tourism and conservation calendar, drawing attention to the importance of preserving Tanzania’s unique ecosystems while fostering economic growth through responsible tourism.
The awards ceremony is expected to attract a wide range of participants, including tourism experts, conservationists, government officials, and international partners. By celebrating innovation, excellence, and dedication, the Serengeti Awards continue to reinforce Tanzania’s global reputation as a leader in both wildlife conservation and tourism development.
